Posted by F. Xavier Helgesen, Co-Founder

What a crazy five days it has been! We arrived at the Sundance Film Festival the day before it started on January 16. We'd been asked to take part in The Giving Suite at Sundance Film Festival, which takes the concept of an exclusive celebrity gifting suite and turns it on its head. At this Suite, everyone is welcome, and people buy eco-friendly products (and books!) with 100% of proceeds going to charity.

We're hoping to fund a lot of girls' scholarships through Room to Read's "Room to Grow" program. We set up a mini-bookshop of about 150 carefully selected titles, and of course people could shop BetterWorld.com if they couldn't find something on the shelves.

I'll be posting much more from the festival soon. For now, a few photos:

Some new friends showing off their "Speak softly and carry a bag of books." tote bags from Better World Books.






Well Read indeed! The Book Throne: it's everywhere you want to be.